With more than a billion users sharing their e-mail addresses, phone numbers and pictures, Facebook now wants them to share a little bit more : their real residential addresses and credit card numbers. Facebook recently launched a new service called gifts for the people in the United States (for now) to buy presents for their loved ones and friends in facebook.
Items in the facebook gift store varies from Dean and DeLuca spices, BabyGap pajamas and Hulu Plus subscriptions. Earlier this week facebook added iTunes gift cards to its gift store. This aggressive money making push comes after facebook’s dismal stock market debut. This is the same reason why facebook has stepped up mobile advertising and customizing facebook ads based on the users web browsing outside facebook.
All these efforts have had a profound effect in Wall Street. Analysts have now issued bullish projects to the Facebook stock, and the company is now almost 50% up from its lowest point at 26.15 $ per share. There is still a long way to touch the initial offering price of 38 dollars per share.
Facebook has rented a warehouse in South Dakota to power the Facebook gifts store, and has also developed its own system to keep track of inventories and shipping. Although Facebook wouldn’t reveal how much it earns through each sales, it is believed to be somewhere around 15% cut of sales as Amazon.com charges the same for a similar arrangement.
The people in Facebook are praying that this move catches on, as it would give them a toehold in the $ 250 billion e-commerce market. Also it would help the company accumulate a new stream of personal data which will come as a great help in targeted advertisements.
“The hard part of facebook was aggregating billion users, Now it’s more about how to monetize those users without scaring them away” said a top analyst at Robert W.Baird. Credit card information is already collected from users who play facebook games, but they are of limited constituency. A wider audience may be persuaded to share their credit card information if they are reminded about their friend’s wedding or birthday. The gifts service was introduced in September following the acquisition of Karma, a mobile application. On the eve of holiday shopping season, the service was expanded earlier in November.
Recently, Facebook has conducted Initial Public Offering (IPO) event on Wall Street to discuss about the company’s progress and new ideas. As per reports from Kayla Tausche of CNBC, the meeting held has resulted in a new progress of trading debut for Facebook. The report from Tausche further stated that the meeting gathered at the company’s headquarters had gone unnoticed due of some factors.
In any company, there will be two typed of meetings, one for research analysts and another for the bankers underwriting the IPO. But in this event, they combined both the meetings into a single one which was held at Menlo Park, Calif. Even though members from both teams were present at the venue, for some legal reasons, they were not allowed to express their thoughts. There is no proof about what happened during the meeting or what analysts had expressed. But Tausche expresses that the talk would be on red flag raised by the Securities and Exchange Commission (SEC) on the company’s prospectus filing. This is because the SEC wants more detailed information of Facebook’s revenue stream and also about company’s resources that are available for handling its operation.
Based on reports from Wall Street journal clearly states that one key member of Facebook family did not attend the event. The report further clarifies that it was Mark Zuckerberg who did not join the other members on this particular day. The company’s financial officer offered Mark’s excuse for his absence saying that he was busy working to improve the service offered to his customers.
For a person who wants to be a narcissist can make use of Facebook as a tool to spread their anti-social thoughts. Facebook acts as a bridge to provide unwanted relationships and emotional communication among unwanted persons, says a recent study that was done by Professor Christopher Carpenter from the Western Illinois University. The study has been published in official journals of the International Society for the Study of Individual Differences. According to this study, the Professor defined narcissism as an admired state, disorder state and an increased sense of self-appraisal.
Using a Narcissistic Personality Center, Carpenter and his students surveyed 292 college students to measure their behavior in promoting Facebook – updating status, their photos, updating profile information, as well as seeking support from people for anti-social activities. The research also states that when people don’t respond to their activities these students get angry and post negative comments as their status. People who promoted themselves on Facebook got high scores i.e., by tagging them in photos and updating their news feed frequently. These people also have a high number of friends on their profile and are also related to negative self-promotion from various sources available on the site.
Finally, Carpenter said that to overcome the negative side of Facebook, it is necessary to conduct various researches for better understanding in improving the beneficial things and reducing the harmful aspects arising via the social networking site. Earlier, social media sites including Facebook and Twitter were criticized for acting as a vehicle for useless relationships and for the recently mentioned aspect of bullying people.
As we all know, there is no single person in this world who dislikes music. It is one of the coolest and interesting ways to connect with your fellows. Whether we go on a long drive with our best buddies or be at a music concert, we always love to enjoy listening music with our friends.
Facebook has made it possible for the users to listen their favorite tune along with their friends. Isn’t it cool? You can listen to a piece of music with either one of your friends or simply form a group and play a tune.
All you need to do is to look out for any music note in the chat sidebar of your Facebook page, which your friend is listening. Just hover on his or her name and click on the “Listen With” button and hurray! You are now connected with your friends and listening to the same music! The music will be played via the service which your friend is making use of.
Just like a dance club or a get together, you can listen to your favorite tune and hum your favorite line along with your friends being at your place. So what are you waiting for? Start your Music Hangout today!!!
The POKE feature on Facebook is as old as Facebook itself, but it seems that Facebook still doesn’t know what it really means. The help page on Facebook does not offer a concrete definition of POKE and maybe that’s why they decided to hide it behind a pile of menus. Yes, that’s true. The POKE feature on Facebook is now discreetly hidden inside a drop-down menu where it would not be easily visible.
Facebook is supposed to come up with a new design for the site and there also, the POKE option remains hidden from viewers. The most pertinent question is why doesn’t Facebook get rid of POKE completely? Maybe there are a lot of people who really like this option and maybe it’s a great way to send messages to people when you don’t want to go for online chat.
It seems that Facebook itself is trying to figure out the popularity of POKE by letting people find it out from behind a pile of menus.
Facebook understands that it really needs to be on every phone in order to stay on top of the social networking scene, which means being on more phones than iPhones and Android phones, especially with more than 250 million mobile users.
Today, Facebook is addressing this with a new app called Facebook for Every Phone for the feature phones that can download Java apps. It includes a lightweight News Feed, a way to upload and share photos from your phone, and an inbox for your Facebook messages. You can download it on m.facebook.com or mobile app stores such as Appia, Mobile Weaver, or GetJar.
In order to get people to try this new service, Facebook is willing to pay for the first 90 days’ worth of data that the app uses. Facebook also designed the product to be data efficient, which should definitely help.
The new app so far looks like a byproduct of Facebook’s acquisition of Snaptu that happened back in March. It is in keeping with the other projects Facebook has started to make sure Facebook is fast and accessible on all devices around the world such as Facebook Zero.
Facebook is launching three new chat programs: new chat design, video chat with skype, and ad hoc group chat.
New design will make chat look better on wide screen monitors. There is now a side panel which shows you the people that you chat with the most and if they are online. This shows up on wider screens. The video chat with Skype works the same way video chat works in the Skype program with web cams. The ad hoc group chat allows Facebook users to create a group chat without having to create a Facebook group.
The big announcement, though, centers around the Skype-powered video calling, which is now available in Facebook. This feature is browser based inside of Facebook, and it provides access to one-on-one video chatting. Also, with this application, you will be able to leave your friends video voicemails if they aren’t available. It is both asynchronous and live.
It is likely that people will compare Facebook video chat with Google+ Hangouts, which is Google+’s answer to group video chatting. While Google+ Hangouts offers a group video chat, Facebook only offers one-on-one video chat. However, most people seem to use video calling services for one-on-one chats, at least currently.
Facebook creator and CEO, Mark Zuckerberg, has been talking about how he thinks the next five years will be about social applications being built within and on top of the infrastructure that Facebook has built in social media. Zuckerberg calls this “the first example of a great social app.”
No one knows where Facebook will go next with these kinds of applications or the next big idea that Zuckerberg will come up with to help make Facebook more social than it already is, but you will be sure to see some competition from Google+.